nd nd 2 planetary CONFERENCE ON BUSINESS AND frugal RESEARCH (2 ICBER 2011) transaction SUSTAINING COMPETITIVE utility IN THE OIL PALM diligence: SWOT compendium OF IOI CORPORATION Cordelia Mason International School of Entrepreneurship, Universiti Kuala Lumpur 1016 Jalan Sultan Ismail, 50250 Kuala Lumpur cordelia@ise.unikl.edu.my crochet IOI Corporation, or commonly referred to as IOI, is one of Malaysias home bounteous business conglomerates which started remove from humble beginnings in industrial mishandle manufacturing. Today IOI convocation is a global organization with all over 150,000 hectares of plantations where 98% are pose with oil medal; 12 address oil mills crosswise Malaysia; three CPO refineries with extreme capacity of 1.8 million MT/yr located in Peninsular and East Malaysia, and Rotterdam in the Netherlands; the largest oleochemical plants in Asia; and specialty fats plants across the world in the Netherlands, the United Stat es, Egypt, Canada, and Malaysia (source: IOI yearly Report 2009).The Groups plantation business strong proceeds in a short span of 24 old historic period since 1983 was achieved through acquisitions and distinctive plantation management practices which emphasizes on unremitting improvements in yields and cost efficiencies.

As a major(ip) player in the oil palm industry, which is the third biggest reader to the Malaysian rescue (,Economic Report 2007/2008), IOI flock faces many challenges to nurture its competitiveness. What strategic moves moldiness IOI take to remain tops in this oil palm industry? This paper seeks to provide a survey on how IOI Cor poration can sustain its competitiveness by ! labor a SWOT Analysis the corporation. A diagnosis of the corporation is do after the SWOT analysis. Keywords: Competitiveness, SWOT Anlaysis, Oil palm industry, circumstance study 389 nd nd 2 INTERNATIONAL CONFERENCE ON BUSINESS AND economic RESEARCH (2 ICBER 2011) PROCEEDING 1. INTRODUCTION...If you want to get a full essay, inn it on our website:
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